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01
Visual Identity consulting
A brand people can pick out of a crowded feed.
A visual identity is the fastest promise your brand makes. We build the whole system, mark, type, colour, art direction, motion, so it holds together on an app icon at 24 pixels and on a stage screen at 24 feet. Every rule gets written down in language your team can act on without calling us.
Logo and mark systemsType and color systemsArt direction and photography guidanceMotion and social templatesBrand guidelines your team will actually useLogo and mark systemsType and color systemsArt direction and photography guidanceMotion and social templatesBrand guidelines your team will actually use
Visual IdentitySaturationVisual IdentitySaturationVisual IdentitySaturationVisual IdentitySaturation
What you get
- Logo and mark systems
- Type and color systems
- Art direction and photography guidance
- Motion and social templates
- Brand guidelines your team will actually use
Who it’s for
- Startups outgrowing a founder-made logo
- Products rebranding after a pivot or funding round
- Studios and labels that need one system across many titles
- In-house teams who need rules, not another deck
What skipping it costs
- You get mistaken for your competitors
- Every new asset restarts the same argument
- Your team ships off-brand work because nobody wrote the rules down
- Design debt compounds until a full rebrand is the only option